The length of a challenge can make a huge difference in the engagement of your participants. Regardless of your group size or culture, hosting challenges longer than 6 weeks can end with a decline in participant engagement and activity by the end of the challenge. To prevent fatigue, boredom, or plain ole’ discouragement, mix up challenge durations and modes to see what resonates best with your group.
When choosing the duration for a journey challenge it’s important to take the total distance and your group’s average steps per mile into consideration. Divide the total mileage of the journey by your group’s average steps per mile to see how many days it’ll take you to reach your destination!
Start and End Dates
When you’re choosing a start date try and steer away from Mondays. Not only is Monday-itis a thing, it’s common for most employees. Starting challenges on Wednesday’s is better for the whole team. Not only does it skip over Mondayitis, it gives you time for one last communication push while they’re in the office Tuesday.
This goes for the challenge end date as well. Ending a challenge on a Sunday doesn’t guarantee engagement in the end or consistent syncing. If you end your challenge on a weekday you can reach out and remind all participants to sync, which will move your challenge to completed sooner. Allowing you to finalize results and rewards sooner as well.