If you’ve unlocked Stridekick Workouts for your group, the next step is getting your participants to redeem their code and start using it.
This guide gives you simple, ready-to-use messages you can copy, paste, and send to your group to boost activation and engagement.
Before You Start
Make sure you have your workout redemption code ready. You can reach out to your Account Manager if you haven't already received this. Participants will need this to unlock access. View the full redemption guide here.
Suggested Send Schedule
Keep it simple and spaced out:
Day 1: Launch Announcement + Slack/Chat drop 🚀
Day 3–4: Nudge (catch anyone who hasn’t redeemed yet) 👀
End of Week 1: Engagement Push 🎉
Anytime: Incentive Layer (optional boost) 🎁
Message 1: Launch Announcement
Send: Day 1, as soon as workouts are active
Channel: Email
Subject: You’ve got workouts waiting for you 💪
Hi everyone,
Exciting news. You now have access to Stridekick Workouts 🎉
That means 500+ on-demand classes right inside the app. From Strength and Pilates to Yoga, Walking, and Stretching, there’s something for every mood and schedule.
Classes run from 5 to 60 minutes, so you can fit one in whenever it works for you.
Here’s how to unlock it:
Open the Stridekick app
Tap the Workouts tab ▶️
Tap Redeem Code
Enter: [insert your unique workout redemption code]
Once you’re in, pick a class and give it a try this week. Even 10 minutes counts.
Curious what you’ll try first 👀
[Your name]
Message 2: Nudge
Send: Day 3–4
Channel: Email
Subject: Have you unlocked your workouts yet? 👀
Quick reminder, you’ve got access to Stridekick Workouts, but you’ll need to redeem your code to get in.
It takes less than a minute:
Open the app → Workouts → Redeem Code → [insert your unique workout redemption code]
Not sure where to start?
⏱️ Short on time: try a 10-minute stretch or walking workout
🔥 Want a challenge: go for Strength or Barre
🧘 Need a reset: try a quick Meditation
No pressure. Just pick one and hit play ▶️
[Your name]
Message 3: Engagement Push
Send: End of Week 1
Channel: Email
Subject: What’s everyone trying this week? 🎉
Now that workouts are live, let’s make it fun.
Try one class this week and drop it in the challenge chat:
What you did
How long it was
Would you recommend it
Not sure where to start? Go for something simple. A 10 or 15-minute class is a great first move.
Sometimes the hardest part is just pressing play ▶️
[Your name]
Message 4: Slack or Chat Drop
Send: Day 1 (alongside launch email)
Channel: Slack, Teams, or group chat
You’ve got workouts waiting for you 💪
Unlock it here: Workouts tab ▶️ → Redeem Code → [insert your unique workout redemption code]
500+ classes. 5–60 minutes.
Pick one this week and let us know how it goes 🎉
Optional: Incentive Layer
If you want to drive higher adoption, add a simple prize draw. This works especially well in Week 1.
Subject: Try a workout this week and win something 🎁
We’re adding another competition to the challenge!
Complete one Stridekick Workout this week and you’ll be entered into a prize draw.
Just drop a message in the challenge chat once you’ve done it and tell us what you tried.
Haven’t redeemed your access yet?
Open the app → Workouts → Redeem Code → [insert your unique workout redemption code]
Deadline: [DATE]
Good luck 👀
[Your name]
Tips for Driving Participation
Keep it simple. Encourage participants to try just one class to start
Lead by example. Share your own workout in the chat
Highlight quick wins. Promote shorter classes for busy schedules
Keep it social. Reactions, replies, and shoutouts go a long way
Need Help?
If you or your participants run into any issues redeeming codes or accessing workouts, reach out to our team. We’re happy to help.